Agency Growth Podcast Episodes
Learn More About Agency Growth
Read and listen below to get the most out of growing and scaling your agency the same way we did.
How This 7-Figure Pakistani Agency Gets US Clients (ft. Muhammad Faisal & Umair Khan w/ Strugbits) | Episode 158
The United States is often seen as the holy grail of markets for agencies. That's great if you're already located in the US, but what if you're not? For the last couple of years, agency owners in the Middle East, Asia, and Africa have asked us our advice on how...
Don’t Let Your Business Become Your Personality | Episode #157
**Cold Open (Jake moves to Chicago // Jake played Semi-Pro in Portugal)****Skip the Cold Open at 19:21**Sorry for the long cold open. Cody and I haven't recorded in a while, so we had a lot to catch up on.As tenacious business and agency owners, we tend to dive...
7-Figures with Postcard Marketing for Restaurant Franchises (ft. Wayne Wilson w/ Inside the Box Marketing Inc) | Episode #156
**Cold Open (How do you jump-start a car?)****Skip the Cold Open at 00:05:44**We've featured a lot of different kinds of agencies on this podcast but have yet to have an agency on the podcast that deals almost exclusively with direct mail or a more traditional form...
The Best (and the Worst) Digital Marketing Agency Podcasts | Episode 155
**Cold Open (Business Challenges / Jake is Moving to Chicago)****Skip the Cold Open at 11:44**Our podcast isn't the only agency podcast out there. We decided to have a listen to other podcasts similar to ours and give you our take on them. The good, the bad, and...
Lessons From an 8-Figure Agency Owner (ft. Jordan Brannon w/ Coalition Technologies) | Episode 154
Earlier this year, when we started verifying agencies in r/agency, we created a user flair for agencies that have achieved the 8-figure status. We didn't think anyone in the subreddit would get that flair... That is, until Jordan Brannon from Coalition Technologies...
Running $6m Agency While Maintaining Subject Matter Expertise (ft. Joy Hawkins w/ Sterling Sky) | Episode 153
The last few episodes we've talked quite a bit about how as agency owners, we start to lose our subject matter expertise in the thing we built our agency on.We focus on growing the business and being good business owners rather than being the SEO or paid ads...
This Agency Manages $250m in Ad Spend with Only 21 People (ft. Borja Cuan w/ Four15 Digital) | Episode 152
Borja Cuan from Four15 Digital joins us as we ask him how exactly his agency manages a quarter of a billion dollars in ad spend with only 21 people.What kind of people do you need on your team to manage that? We envision disaster scenarios where someone on our team...
Embrace Being the Dumbest Person in the Room (ft. Johnathan Gryzbowski w/ Penji) | Episode 151
Johnathan Gryzbowski from Penji joins us on this week's episode. An episode that was meant to go deep into creating an agency where 100% of the services are whitelabeled through Penji's graphic design capabilities turned into a deep discussion on letting go of the...
Agencies Need the Profit First™ System! (ft. Mike Michalowicz) | Episode 150
**Skip the Cold Open at 8:00**After three years of talking about the Profit First System, we finally do an episode on just that. And what better way to do this episode than to have the creator of the system, Mike Michalowicz, on the show to answer some of our...
Advice for White Labeling PPC Services to Other Agencies (ft. Lori Calcott w/ Pathfinder SEO) | Episode 149
Episode #118's Lindsay Halsey's business partner, Lori Calcott, joins us on this episode to talk about white labeling PPC services for other agencies.We don't white label for other agencies at Evergrow but we're curious how an agency would consider doing that given...
AI Agent Business Models Will Fail | Episode 148
**Cold Open (Charizard-shaped Cheeto Sells for $90k)****Skip the Cold Open at 6:38**What is an AI Agent and the business model surrounding it? We tackle the AI agent topic on this week's episode and why a business model built around the use of an AI agent is...
How Agencies White-Label Influencer and Affiliate Marketing (ft. Drew Johnson w/ Everflow) | Episode 147
We sit down with Drew Johnson with Everflow to talk about how agencies can offer affiliate and influencer services to their clients.We press Drew on the viability of the influencer channel for small businesses and how agencies can effectively white-label affiliate...
How to Grow and Monetize a Newsletter (ft. Manu Cinca w/ Stacked Marketer) | Episode 146
Newsletters are hard. Everyone wants to start one or have a way to subscribe to one but you never really know what to put in it or have it get good tracion. Once it does, how do you make it make you money?We talk about Stacked Marketer quite a bit. It's where we...
7-Figure Agency with Revenue Share Model? (ft. Thomas Rudy w/ DataShopper) | Episode 145
Revenue share models never work. At least that's what we always say. Thomas Rudy from DataShopper comes onto the podcast to tell us how he built his 7-figure agency on a revenue share model earning multiple 6-figure annual contracts.Thomas is the Co-Founder of...
Do SaaSPRANEURs and Freelancers Count as Agencies? | Episode 144
**Cold Open (Valentine's Day Stuff)****Skip the Cold Open at 10:49**We dive into the not-so-riveting conversation about what defines an agency. It's not a topic we thought we'd have to cover but it seems like people (including us) are having some confusion over.Is...
Why Agencies Struggle with Productization | Episode 143
**Cold Open (How many bananas is too many?)****Skip the Cold Open at 7:05**The productized service model is popular amongst agencies in the industry now. It used to be the Mad Men-type creative agencies that dominated the land but the productized models have been...
Client Qualifiers We Use in Our Agency | Episode 142
**Cold Open (Cody is a God at Subway Surfers // r/agency Subreddit news // Google Gemini)****Skip the Cold Open at 21:00**Everyone talks about qualifying prospects for their agency but no one every talks about what qualifiers they're using for themselves.Our agency...
Why Agencies Suck at Marketing and Finding Their Brand Identity (ft. Mordy Oberstein w/ Unify Brand Marketing)
Mordy Oberstein from Unify Brand Marketing joins us on the podcast this episode to talk about how most companies fail at marketing their brand and defining their brand identity.Mordy has been a recognizable face in the SEO industry for nearly a decade as the CMO of...