Agency Growth Podcast Episodes

**Cold Open (The new podcast music / Jake and Lauren started a new business)****Skip the Cold Open at 14:58**Increasing regulations and privacy-focused web users are making it harder for agencies to target in-market audiences and track conversions properly.It's our...

**Cold Open (A question for the listeners)****Skip the Cold Open at 16:25**Whether you write content for your clients or you write content for yourself, writing good content for SEO is a must for every agency owner.And As Google pumps more and more spam updates...

**Cold Open (Cody eats breakfast-flavored cup noodles)****Skip the Cold Open at 9:39**White labeling can be an easy way to earn revenue for your agency while still trying to carve out your niche. But it can be a slippery slope when you're first starting out.There's...

We're joined by Cesar Gil, owner and operator of Symphony Advertising based out of Houston, Texas.We found Cesar through TikTok where he regularly posts updates of his agency and bares all for his audience. His videos are often spur-of-the-moment monologues on...

**Cold Open (Cody went to Scotland for a Taylor Swift concert)****Skip the Cold Open at 12:40**Our podcast is largely about practical advice we give to other agency owners as we grow ours -- however, we thought it would be a good idea to air out all of the problems...

**Cold Open (Cody and Jake talk office chairs and Chat GPT)****Skip the Cold Open at 7:57**It's been a year since we've talked about AI and its potential effect on agencies. Now that we have had some time, it's time to talk about what is actually being...

We're excited to bring AJ Doppke from Marketing Qubed onto the podcast to talk about his main acquisition method for new clients -- cold calling.AJ is a long-time listener to the podcast and owns an agency similar in size to our own. We grill him on his agency...

**Cold Open (The agency space is getting dumber)** **Skip the Cold Open at 15:30**Most new agency owners can agree on one thing and it's that picking your niche is more difficult than it sounds. The majority of agency owners will pick niches they heard were good...

**Cold Open (Physical therapist that helps gamers)****Skip the Cold Open at 4:58**Staying productive is hard when there is so much to do and you can start to get analysis paralysis by looking at your daily checklist of items. It's even worse when you leave your...

**Cold Open (Non-compete agreements are now illegal)****Skip the Cold Open at 9:15**We keep seeing things online about how your leads should only be costing you $2-$5 on Facebook or that a cost per lead of $80 is bad. But neither of those is necessarily true.We...

**Cold Open (Cody got a check from a class action lawsuit / Jake's old job is hiring)****Skip the Cold Open at 12:39**Jake has seen a lot of new agency owners get hung up on what their offer should be to prospective clients. People aren't sure what their guarantee...

We hit our biggest milestone in this podcast since we started... 100 episodes!Throughout the last 2 years, we've been asked numerous times why we're even doing this. What's the point? We aren't monetizing it with ads or even have anything to sell our listeners.We...

**Cold Open (Jake gets involved with Agency TikTok / People on Reddit Suck)****Skip the Cold Open at 18:00**We talk cash flow and how our agency maintains a healthy flow of liquidity and a stockpile of cash in the bank that would make Ron Swanson blush.There are a...

**Cold Open (Do you use the tongs at gas stations?)****Skip the Cold Open at 6:30**This is an episode regarding a question we get asked frequently. What does our onboarding process look like when we onboard a new client?We take you through the process of the...

**Cold Open (We Have a Bone to Pick with Stacked Marketer)****Skip the Cold Open at 14:38**Evergrow Marketing's structure and goals are based on a business plan put together by Cody. But what is a business plan? What makes one good?We hear about business plans all...

**Cold Open (Nickelodeon & Shohei Ohtani interpreter)****Skip the Cold Open at 13:55**All of the gurus tell you how important it is to have multiple streams of income. But what they don't tell you is that advice is not for you. It's not for people who haven't...

Cody and Jake were asked, "At which point should you take a salary at your agency?" which brings up a good point... when should you?The answer to this question has a lot of variables, especially if you're dealing with multiple owners of that agency.How much...

**Cold Open (Cody is jealous of Jake's electric razor)****Skip the Cold Open at 7:40**On this episode, we talk about common mistakes agency owners make when they choose to flex but can't back it up.It's incredibly easy for us to tell who is and isn't a legitimate...