How to Learn and Package SEO Services (ft. Lindsay Halsey w/ Pathfinder SEO) | Episode 118

Written by The Everbros
Published on August 29, 2024

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We’re joined by Lindsay Halsey of Pathfinder SEO. Lindsay also owns her own SEO and PPC agency with her partner, Lori Calcott, called Webshine.

Pathfinder SEO is a tool developed by Lindsay and Lori, to not only use in their own agency, but also help other agency owners learn the fundamentals of SEO as well as create standardized SEO processes and procedural SEO documentation.

SEO is one of the hardest things to productize, package, and scale as an agency especially if you’re not a niche agency.

Lindsay gives us tips on how to package and productize SEO services so you can increase your recurring revenue, close more web design projects, and build long-term relationships with your customers.

You can reach out to Linsday directly at lindsay@pathfinderseo.com and at lindsday@webshine.com.

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Our recommended agency tools:

everbrospodcast.com/recommended-tools/

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